Hannah Cougill

Marketing Manager

Hannah Cougill is a Marketing Manager at Aspen, where she brings a data-driven, content-first approach to building marketing programs that support growth for Aspen’s partner RIAs. Hannah has spent her entire career in financial services marketing, developing content and communications that support advisors and the firms behind them.

Most recently, she was part of the demand generation team at FMG, a marketing platform for financial advisors, where she created content focused on marketing best practices for advisors, including a Marketing Guide for Financial Advisors that won an industry award for Best Thought Leadership in 2025. Before that, she focused on brand marketing and corporate communications at Hightower Advisors.

Hannah graduated from Indiana University’s Kelley School of Business with a Bachelor of Science in Business, majoring in Marketing and Business Analytics with minors in Mathematics and Gender Studies. She lives in Chicago with her cat, Simon.

In her free time, Hannah enjoys trying any new craft, reading, and experiencing all the live music Chicago has to offer.

First Job

Babysitter

Proudest Moment

Finding my cat Simon in the woods and giving him a home.

What Drives You

Wanting to leave the world a little better than I found it.

Motto For Life

"No act of kindness, no matter how small, is ever wasted." — Aesop