Jennifer Reardon

Marketing Manager

Jennifer Reardon is a Marketing Manager at Aspen, where she leads the development of cohesive, scalable marketing programs designed to drive organic growth for Aspen’s partner RIAs. She leverages data-driven insights to assess each firm’s unique needs and opportunities, building integrated marketing strategies that enhance lead generation and client conversion.

Jennifer has built her entire career in financial services marketing, partnering with organizations ranging from global banks to boutique RIAs and asset management firms. Most recently, she built and led the marketing function for a fintech startup, helping guide the company to a successful acquisition in under three years.

Jennifer graduated magna cum laude from the University of Illinois at Urbana-Champaign with a Bachelor of Arts in Strategic Communication and a minor in Spanish Linguistics. She lives in Chicago with her husband and their beloved Samoyed. In her free time, she enjoys painting, traveling, and spending time with friends and family.

First Job

Lifeguard

Proudest Moment

Successfully training my rescue dog and seeing his personality shine!

What Drives You

Making my childhood self proud.

Motto For Life

Surround yourself with people who are better than you.